Preface to Practical Communication Skills

Materials and methods in North American, European and Oceanic universities require many sophisticated, culturally-related communication skills. These 12 units of timely subject material will guide instructors in China in classroom activities and assignments helpful toward filling the communication gap. They accent the communication skill of listening with movie excerpts; and poems, dialogues, and speeches are provided on the accompanying CD. Each unit begins with a list of communication skills to be acquired within its four divisions: Academic, strategic, entertainment, and cultural communication. The content of the units guides a student through many typical situations encountered from matriculation to graduation. The disciplines of Journalism, Mass Communications, Marketing, Communication, Public Relations, Theatre, and English often rely upon performance exams and multi-project grading systems emphasized in the suggested teaching aids. C. S. Eigenmann-Malik and C. Lisa Weiying co-authors; Zhejiang University Press, Hangzhou, China; ISBN 7-308-04533-1/H 364; zupress@mail.hz.zj.cn.

New Graduate Text 2005